A branding concept for Tudoor, an app designed to connect college students with tutors based
on their specific courses and subjects. The platform was created to make finding the right academic support easier while helping tutors manage students and track payments in one place.

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The name Tudoor came from the idea of having a door directly to your tutor, a door to success, and ultimately a door to graduation. I translated that concept into the logo by combining a graduation cap with a small doorway, creating a mark that connects education, opportunity, and progress.

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The identity included the logo mark, logotype, typography, color palette, and supporting badges, creating a friendly and approachable system designed to feel accessible to busy college students.